The records were shattered in the English Premier League as the summer transfer window was the richest in Premier League history. The total spending for the calendar year reached £1bn for the first time. Summer outlay passed £870m, 4% up on the record set last year. The biggest spenders, Manchester City, paid the two biggest fees, £55m for Kevin De Bruyne from Wolfsburg and £49m for Raheem Sterling from Liverpool.
Manchester United’s £36m signing of Monaco teenager Anthony Martial was the biggest deadline-day move. That fee could rise to £58m with a number of incentive-based add-ons Since the introduction of the transfer window system in 2002, gross transfer spending has exceeded £7.3bn, with over 80% of this being spent in summer transfer windows, according to financial analysts Deloitte. Kevin De Bruyne’s move to Manchester City was the biggest of the transfer window. Manchester City broke their club record twice this summer to bring De Bruyne and Sterling to Etihad Stadium as they became England’s highest gross spenders in a single window. Their total spend of approximately £160m beat the near £150m outlay of Manchester United in summer 2014, including deals for Fabian Delph, Patrick Roberts and Nicolas Otamendi.
The Premier League leaders were boosted this summer by having restrictions on their transfer spending lifted after meeting their Financial Fair Play target. City’s spending in 2014 was capped at £49m and they were also fined £16.3m for breaching Uefa rules. The four Premier League clubs competing in this season’s Champions League – City, United, Chelsea and Arsenal – had a combined gross transfer spend of around £340m, representing around 40% of the aggregate gross transfer spend by Premier League clubs.
The signing of 19-year-old Martial, Everton’s £9.5m capture of Argentine defender Ramiro Funes Mori and Papy Djilobodji’s £4m arrival at Chelsea from Nantes on Tuesday helped the 2015 window overtake the £835m set last year. Liverpool have used the Sterling money (and more) to sign seven players, with Christian Benteke (£32.5m), Roberto Firmino (£29m) and Nathaniel Clyne (£12m) the most expensive.
Manchester United have also been busy, spending £139m to bring in Martial, Memphis Depay, Matteo Darmian, Bastian Schweinsteiger and Morgan Schneiderlin, while Chelsea left it late in the window to conduct their serious business, signing Pedro, Baba Rahman and Djilobodji. Newly promoted Watford have been the busiest club, signing 15 players.
West Ham were the busiest club on transfer deadline day but what else happened on Tuesday? Premier League clubs spent approximately £90m on deadline day, £5m more than last summer.
Manchester United’s £36m signing of Martial made the 19-year-old the world’s most expensive teenager, with the fee potentially rising to £58m. He becomes United’s third most expensive signing after Angel Di Maria (£59.7m) and Juan Mata (£37.1m).
Other big-money signings on deadline day included Argentina defender Ramiro Funes Mori joining Everton from River Plate for £9.5m and Virgil van Dijk moving to Southampton from Celtic for £11.5m.
West Brom turned down a fourth bid for Saido Berahino, causing the striker to hint that he would never play for the Baggies again The Premier League clubs’ net transfer spend of £460m – the amount by which outlay to Football League and overseas clubs exceeded their income from those sources – exceeded the previous record of £410m set last summer.
The financial rewards of staying in the Premier League at the end of this season are immense. Starting from 2016-17, the Premier League TV rights deal increases from £3.018bn to £5.136bn for three seasons. The bottom club will pocket £99m per season with the champions earning more than £150m in prize money, even before extra money is paid for featuring in a TV match.
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